By the time a buyer calls you, they've already decided.

Technical buyers finish about 62% of their research before they contact anyone. If your site didn't make the case, you got cut in a meeting you never attended.

ThreeSixtyEight builds the first sales conversation your buyer has, without a salesperson present. We diagnose before we build.

Book a clarity call
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Smartphone displaying CMA Technology Solutions website with press release on new brand identity and a tech tip on email security.
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the web gap

Does your website make the shortlist?

The distance between what your company actually does and what a buyer finds online is the Web Gap - our area of expertise.

the industrial web gap

Here's where buyers lose you.

Most of these are invisible from the inside. All of them are fixable.

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When sales says the website never generates anything

They might be right. Nothing on the site can settle it either way, so we build the tracking first. Attribution before redesign.

When your specs are behind a form

A buyer comparing three suppliers on a Tuesday afternoon won't fill it out. They'll shortlist the two who published theirs.

When the careers page is a job board embed

You're hiring against every plant within 40 miles. That page is the only argument you get to make.

When the site was built by IT, not marketing

It runs perfectly and sells nothing. Uptime was the goal, so uptime is what you got.

Steel, chemicals, water, fiber. Somebody in your industry has already hired us.

Client Testimonials

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Working with ThreeSixtyEight has been a true partnership. They take the time to not only listen and understand, but also to work with you to develop something truly game changing.

Bryce Riou
Marketing Manager, Gerdau Long Steel North America

“The site looks AMAZING and I’m so happy to see it live! It’s been great working together on this awesome final product.”

Ella Shreve
Digital Marketing Manager, Suffolk Construction

“It’s SUCH an upgrade from our last site. I’m so impressed with how it turned out. Truly so happy with the final product.”

Rachel Kirby
Former Vice President of Corporate Marketing, Suffolk Construction

Related Projects

A laptop on a textured surface displaying a website with the text 'We're transforming the built world, one project at a time. Explore our work below.'
Web

Suffolk Construction

Building America’s Future, One Digital Blueprint at a Time

578%

increase in engagement time. Visitors are staying to explore Suffolk’s story, not just scan it.

221%

more page views. The site invites deeper discovery across key projects and programs.

516%

lift in scroll depth. Users are moving through content with intent, following narrative flow.

24%

increase in returning visitors. The experience builds confidence that brings audiences back.

2x

career page traffic. Suffolk’s people-first culture now draws top talent more effectively.

Clarity

Book a clarity call

Thirty minutes with our VP of Growth to talk through your situation and pressure-test the direction. No cost, no obligation, and nothing to approve.

Get it booked
Context

Request a gut check

Send us your URL. Someone here goes through your site the way one of your buyers would, then writes up what it's costing you and what we'd fix first. You get back something you can put in front of your leadership.

Get your gut check
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Industrial sites have two jobs: convince buyers and recruit people. That usually takes more than one team.

Brand

Brand strategy
Positioning
Messaging / Story
Naming
Visual identity
Campaign concepts

Be Found.
Be Trusted.
Be Chosen.

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Web

Webflow / Wordpress
Headless
UX / UI
Development / engineering
Optimization
AEO / SEO

Be Found.
Be Trusted.
Be Chosen.

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Content

Film / motion production
Photography
Branded content
Copy / design support
Campaign creative
Thought leadership

Be Found.
Be Trusted.
Be Chosen.

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boom

You just did the thing we've been describing.

You read this far without talking to us directly. Your buyers are doing the same. They form an opinion quietly, and you never see it happen.

Independent since 2010, 570+ clients, Top 5% Webflow Enterprise Partner, Certified B Corp. Let's have a conversation. We'll leave the pitch deck at home.

Reach out